Revenue Calculator

Revenue Goal Calculator

This calculator is designed to help you determine how many sales you need to achieve your revenue goal based on your product/service price. It also breaks down the number of leads required at each stage of your sales funnel: Sales Qualified Leads (SQLs), Sales Accepted Leads (SALs), Marketing Qualified Leads (MQLs), and initial inquiries. This tool is beneficial for businesses looking to optimize their sales and marketing strategies by understanding the conversion rates needed to meet their financial targets.

Definitions:

SQL (Sales Qualified Leads): Leads that meet your criteria for potential customers, ready to be engaged by sales.
SAL (Sales Accepted Leads): Leads that have been accepted by the sales team for further follow-up.
MQL (Marketing Qualified Leads): Leads that have shown interest and engagement but still need to be qualified by marketing.
Inquiries: Initial expressions of interest from potential customers, typically gathered from marketing efforts.

Revenue Goal (The target revenue you want to generate): The total revenue you want to achieve for the given period. Goal Period (monthly, yearly, etc.): The time frame in which you want to achieve the revenue goal. Product/Service Price: The price at which you sell one unit of your product or service. SQL to Closed-Won Deal Conversion Rate (%): Sales Qualified Leads (SQLs) are leads that meet the criteria for potential customers and are ready for the sales team. Enter the percentage of SQLs that convert into closed-won deals (successful sales). SAL to SQL Conversion Rate (%): Sales Accepted Leads (SALs) are leads that have been accepted by the sales team for further follow-up. Enter the percentage of SALs that turn into SQLs. MQL to SAL Conversion Rate (%): Marketing Qualified Leads (MQLs) are leads that have shown interest and are engaged by marketing. Enter the percentage of MQLs that turn into SALs. Inquiry to MQL Conversion Rate (%): Inquiries are initial expressions of interest from potential customers. Enter the percentage of inquiries that turn into MQLs.